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WeWork offers more flexibility to win back SMEs

WeWork is offering its UK tenants greater flexibility in an attempt to woo them back.

The shared office provider has earmarked £15m to subsidise rents for struggling SME tenants and provide free mentoring and education opportunities in London and other cities to help smaller businesses recover.

WeWork is also looking at rejigging some of its own offices with more collaboration spaces, he said, and is talking to gyms and coffee shops about partnerships to tempt people back.

It is also planning to launch an “all access” pass as a monthly membership, meaning businesses will be able to work in any location.

The approach is intended to play into the emerging “hub and spoke” approach being favoured by many businesses. But the firm has no plans to exit space in big cities. Mathieu Proust, general manager for WeWork UK, Ireland and Emerging Markets, said: “We believe in city centres.”

The FT (£)

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