Beauty group Deciem is opening its second shop in Europe in Covent Garden, WC1, ahead of plans to open a further 20 shops in the city over the next 12 to 18 months.
It is opening a 1,000 sq ft shop in the Market Building, which opens this spring. The Toronto- based group opened its first shop in Europe in Old Spitalfields Market, E1, in January.
Deciem is using London as its premier gateway to the European market.
Sahar Rezazadeh, central London retail, CBRE, said: “Covent Garden is becoming one of the capital’s leading beauty quarters. It is a smart choice for Deciem’s second store.”
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