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Ikea launches stand-alone restaurant

Ikea has opened its first stand-alone restaurant in the UK.

The group has taken over a former Wasabi restaurant next door to its furniture and homeware store at 48 King Street, W6.

The  restaurant will provide the retailer’s iconic meatballs and other affordable treats. It is the first time Ikea has created an exclusive dining space on the high street.

The space has been kitted out to seat 75 diners, serving a wider range of iconic Swedish dishes.

Matthew Gould, market manager at Ikea London City, said: “We know how much our customers love the Ikea restaurant and we are excited to celebrate the opening of our very first high street restaurant.

“Fans of our delicious dishes can recharge during their shopping trip with our famous Swedish meatballs, pop in for a traditional Swedish fika break for coffee and a sweet treat, or find an affordable meal for the kids right on the high street.”

The restaurant is part of a nationwide expansion plan for Ikea, which will see it open in more in-town locations, including its long-anticipated Oxford Street store and another in Brighton.

Photo © Ikea

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